If the last year has taught us anything, it’s that we thrive when we’re together. Preferably in a pub garden, preferably surrounded by our favourite people in the world, preferably with a glass of something tantalising to drink, and something uplifting blasting from a sound system. Not squirreled away on another bloodless zoom call, attempting to keep kinship invigorated through the mundane power of quizzing.

At STRYKK we believe in community and good times. Positive energy, great vibes, massive hugs, real honest laughter, not emojis. We love life. Not the life that takes place inside your phone or down a social media wormhole, but the one that’s right in front of your nose. The life that buzzes all around you as soon as you open the front door.

Yes, the world has shifted a little from its axis as we emerge from our lockdown bunkers blinking at the sun, but while you might no longer need to knock a sign into the ground with a mallet or paint everything beige to create a workplace, some things you just can’t replicate – like being out, being together. Being in the thick of it. Not dancing in your kitchen, but dancing on a dance floor. Leaning back and singing along with whatever’s playing because bloody hell, it feels good.

But let’s talk quickly too about the things you can replicate – the enriching Option B’s designed to give you balance. The STRYKK NOT G*N that’s taken all the magnificence of gin-gin and just removed the alcohol. The STRYKK NOT R*M, a non-alcoholic rum that will salsa with you until the early hours without leaving you feeling like death warmed up the next day. Or STRYKK NOT V*DKA, the liquid equivalent of a freeze-frame high five with your best friend, just minus the alcohol.

All excellent with your favourite mixer, and always over ice.

So, kick off the shackles, get to the pub, dance at a festival, pile back to yours for an impromptu barbecue, and raise a tall glass of STRYKK to a brave new world, because god knows it’s great to be here.

All the Spirit, None of the Alcohol.